Driving insight through data
By connecting our clients data we can focus on the metrics that make a real difference.
Building the tools to harness and understand data
With so much data flowing around any business it can be a minefield to drill down to what actually matters.
We utilise key marketplace tools to monitor business performance alongside digital performance, response attribution, brand metrics and econometric modelling.
At RP2 we go one step further by creating bespoke client dashboards to allow instant access to all of these latest performance metrics in one place, and inform agile optimisation to continuously improve results.